77bc Privacy Policy
At 77bc, protecting the personal information of our players is a responsibility we take seriously. This Privacy Policy sets out in plain, formal terms exactly what data we collect, why we collect it, how we use and store it, and what rights you hold as a 77bc account holder in Bangladesh and beyond.
01 Overview
This Privacy Policy ("Policy") describes how 77bc ("we", "us", "our") collects, processes, stores, and protects the personal data of individuals ("you", "User", "Player") who access or use the 77bc platform located at https://77bc.io, including all associated betting markets, casino products, mobile interfaces, customer support channels, and promotional communications (collectively, the "Platform").
77bc is committed to handling your personal data responsibly, transparently, and in accordance with applicable data protection principles. We collect only what is necessary, retain it only for as long as required, and take robust technical and organisational measures to keep it secure.
By registering an account, accessing the Platform, or submitting any personal information to 77bc, you acknowledge that you have read this Policy in full and consent to the data practices described herein. If you do not agree with any part of this Policy, you should not use the Platform.
02 Data Controller
77bc operates as the data controller in respect of personal data collected from users of the Platform. As data controller, 77bc determines the purposes for which and the means by which personal data is processed. Any queries relating to this Policy or your personal data should be directed to our data protection contact at [email protected].
77bc operates as an offshore online betting and casino platform. References in this Policy to applicable law or regulation mean the data protection and privacy frameworks relevant to our offshore operational structure, together with any consumer protection principles applicable to our Bangladeshi player base.
03 Data We Collect
77bc collects personal data through several channels, including account registration, ongoing platform use, payment processing, customer support interactions, and automatic technical data collection. The categories of personal data we collect are as follows:
| Category | Examples | Collection Method |
|---|---|---|
| Identity Data | Full legal name, date of birth, username, government-issued ID number | Registration form, KYC verification |
| Contact Data | Email address, mobile phone number, residential address | Registration form, account settings |
| Financial Data | bKash number, Nagad number, Rocket number, Upay details, deposit/withdrawal history, account balance | Payment processing, transaction records |
| Betting & Gaming Data | Bet history, game session logs, wager amounts, win/loss records, bonus usage | Platform activity logs |
| Technical Data | IP address, device type, browser type, operating system, session duration, page views | Automatic collection via cookies and server logs |
| Communications Data | Support ticket content, chat transcripts, email correspondence | Customer support channels |
| Marketing Preferences | Promotional opt-in/opt-out status, preferred communication channel | Account settings, email/SMS interactions |
We do not knowingly collect sensitive personal data such as racial or ethnic origin, political opinions, religious beliefs, trade union membership, genetic or biometric data, health information, or data concerning sexual orientation, except where strictly required by law (for example, health-related data in the context of problem gambling support).
04 Why We Collect Your Data
77bc processes personal data for clearly defined, legitimate purposes. We do not use your data for any purpose incompatible with those stated below:
- Account Registration and Management: To create, maintain, and secure your 77bc account, verify your identity, enforce the 21+ age restriction, and allow you to access betting and gaming services.
- Payment Processing: To process deposits and withdrawals via bKash, Nagad, Rocket, Upay, Visa, and Mastercard, and to maintain accurate financial records for each account.
- Regulatory Compliance and KYC: To satisfy Know Your Customer (KYC) obligations, anti-money-laundering (AML) requirements, and fraud prevention duties applicable to our platform.
- Platform Provision and Improvement: To operate, maintain, test, and improve the 77bc Platform, including optimising load times, personalising the game lobby, and analysing usage patterns.
- Customer Support: To respond to enquiries, resolve disputes, investigate complaints, and provide assistance through our support team.
- Responsible Gaming: To monitor betting and gaming behaviour for indicators of problem gambling, enforce self-exclusion requests, and apply deposit or session limits requested by the player.
- Marketing and Promotions: To send promotional communications, including bonus offers, BPL and IPL betting promotions, and seasonal campaigns, to players who have opted in to receive such communications. You may withdraw consent at any time.
- Security and Fraud Prevention: To detect, investigate, and prevent fraudulent activity, unauthorised account access, money laundering, and other prohibited conduct on the Platform.
05 Legal Basis for Processing
77bc processes your personal data on one or more of the following legal bases, depending on the specific purpose of processing:
- Contractual Necessity: Processing is necessary to perform the contract between you and 77bc — specifically, to provide access to the betting and casino services you have registered to use, to process your transactions, and to manage your account.
- Legal Obligation: Processing is necessary to comply with applicable legal and regulatory obligations, including KYC verification, AML monitoring, age verification, and responding to lawful requests from authorities.
- Legitimate Interests: Processing is necessary for the legitimate interests of 77bc, including fraud prevention, platform security, service improvement, and responsible gaming monitoring, provided those interests are not overridden by your fundamental rights.
- Consent: Where processing is based on your explicit consent — primarily for marketing communications and the use of non-essential cookies — you retain the right to withdraw consent at any time without affecting the lawfulness of prior processing.
06 Data Sharing & Third Parties
77bc does not sell, rent, or trade your personal data to third parties for their own marketing purposes. We share personal data with third parties only in the following limited circumstances:
- Payment Service Providers: We share financial data with payment partners including bKash, Nagad, Rocket, Upay, Visa, and Mastercard solely to process your deposit and withdrawal transactions. These providers process your data under their own privacy policies and are bound by applicable financial data protection obligations.
- Game and Software Providers: Providers such as Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Habanero, and Ezugi receive session and game data necessary to deliver their games through the 77bc Platform. Game providers do not receive your full identity or financial data.
- Identity Verification and KYC Partners: Third-party identity verification services may process your identity documents and biometric data solely for the purpose of verifying your age and identity in compliance with KYC obligations.
- Fraud Prevention and Security Services: We share technical and identity data with fraud detection and cybersecurity partners to identify and prevent fraudulent activity, money laundering, and account takeover attempts.
- Customer Support Platforms: Data submitted through customer support channels may be processed by our support software providers, who act as data processors under binding data processing agreements with 77bc.
- Law Enforcement and Regulatory Authorities: We may disclose personal data to law enforcement agencies, regulators, or courts where required to do so by applicable law, court order, or regulatory direction, or where necessary to protect the rights, property, or safety of 77bc, its players, or the public.
07 Data Retention
77bc retains personal data only for as long as is necessary to fulfil the purposes described in this Policy, unless a longer retention period is required or permitted by applicable law. Our general retention principles are as follows:
- Active Accounts: Personal data is retained throughout the period your account remains active on the 77bc Platform.
- Closed or Terminated Accounts: Following the closure or termination of your account, 77bc retains identity, financial, and transaction data for a minimum period of 5 years to comply with anti-money-laundering record-keeping requirements.
- Support and Communications Data: Customer support correspondence is retained for a period of 3 years following the resolution of the relevant support case, unless the matter is subject to ongoing legal proceedings.
- Technical and Log Data: Server logs, IP address logs, and session data are retained for up to 12 months for security monitoring and fraud prevention purposes, after which they are deleted or anonymised.
- Marketing Data: Marketing preference data and communication records are retained for as long as you remain opted in to marketing communications, and for up to 2 years following an opt-out, to maintain evidence of your marketing preferences.
When personal data is no longer required, 77bc securely deletes or anonymises it in accordance with our internal data disposal procedures.
08 Security Measures
77bc implements a range of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. These measures include, but are not limited to:
- Industry-standard SSL (Secure Socket Layer) / TLS (Transport Layer Security) encryption for all data transmitted between your device and the 77bc Platform.
- Encryption of sensitive stored data, including financial account identifiers and identity document images, using strong cryptographic algorithms.
- Access control policies that restrict access to personal data to authorised 77bc personnel and third-party processors on a strict need-to-know basis.
- Regular security assessments, vulnerability scans, and penetration testing of Platform infrastructure and data systems.
- Multi-factor authentication and secure credential storage practices for internal system access by 77bc staff.
- Incident response procedures to detect, contain, and report data security incidents in a timely manner.
While 77bc takes all reasonable steps to secure your personal data, no data transmission over the internet or storage system can be guaranteed as completely secure. Players are responsible for maintaining the security of their own devices and account credentials. If you suspect that your 77bc account has been compromised, please contact us immediately at [email protected].
09 Cookies & Tracking Technologies
77bc uses cookies and similar tracking technologies on the Platform to enhance your experience, maintain session state, analyse usage patterns, and support security and fraud prevention functions. The types of cookies we use are described below:
| Cookie Type | Purpose | Duration |
|---|---|---|
| Strictly Necessary | Required for the Platform to function correctly, including session management, login state, and security tokens. These cookies cannot be disabled. | Session / up to 24 hours |
| Functional | Remember your language preference, display settings, and other personalisation choices to improve your experience. | Up to 12 months |
| Analytical | Collect anonymised data about how users interact with the Platform to help us identify areas for improvement and measure the performance of features. | Up to 24 months |
| Security & Fraud Prevention | Assist in detecting suspicious activity, bot traffic, and unauthorised access attempts, forming part of our fraud detection infrastructure. | Up to 12 months |
You may control non-essential cookies through your browser settings. Please note that disabling certain cookies may affect the functionality and performance of the Platform, including the ability to maintain your login session or access personalised features. Strictly necessary cookies cannot be disabled without preventing core Platform functions from operating.
10 Your Data Rights
Subject to applicable law and certain exceptions, you hold the following rights in relation to the personal data 77bc holds about you:
- Right of Access: You may request a copy of the personal data 77bc holds about you, together with information about how it is processed. We will respond to verified access requests within 30 days.
- Right to Rectification: You may request that inaccurate or incomplete personal data held by 77bc be corrected or updated. You may also update certain data directly through your account settings.
- Right to Erasure: In certain circumstances, you may request the deletion of your personal data. This right is subject to limitations where 77bc is required to retain data for legal, regulatory, or fraud prevention purposes.
- Right to Restriction: You may request that 77bc restricts the processing of your personal data in certain circumstances, for example while the accuracy of data is being contested.
- Right to Data Portability: Where processing is based on your consent or on a contract and is carried out by automated means, you may request that your personal data be provided to you in a structured, machine-readable format.
- Right to Object: You may object to processing carried out on the basis of legitimate interests, including direct marketing. Where you object to direct marketing, 77bc will cease processing your data for that purpose immediately.
- Right to Withdraw Consent: Where processing is based on your consent, you may withdraw that consent at any time. Withdrawal does not affect the lawfulness of processing carried out prior to the withdrawal.
To exercise any of the above rights, please submit a written request to [email protected]. 77bc will verify your identity before processing your request and will respond within 30 days. In complex cases, this period may be extended by a further 30 days, in which case we will notify you of the extension and the reason for it.
11 Minors & Age Restriction
The 77bc Platform is strictly restricted to individuals aged 21 years and above. 77bc does not knowingly collect or process personal data from any individual under the age of 21. Age verification is conducted as part of the KYC process, and any account found to be operated by a person under the age of 21 will be immediately suspended, with all associated data handled in accordance with applicable law.
If you believe that a minor has registered on the 77bc Platform or that personal data of a minor has been submitted to us, please notify us immediately at [email protected] so that we may investigate and take appropriate action without delay.
12 International Data Transfers
As an offshore platform serving players in Bangladesh, 77bc may transfer personal data to, and process it in, countries outside Bangladesh. Such transfers may occur in connection with our use of third-party game providers, payment processors, and cloud infrastructure partners, some of which operate in jurisdictions with different data protection standards.
Where personal data is transferred internationally, 77bc takes steps to ensure that appropriate safeguards are in place to protect your data, including contractual data protection clauses, data processing agreements, and assessments of the recipient's data security practices. By using the Platform, you acknowledge and consent to these international transfers on the terms described in this Policy.
13 Changes to This Policy
77bc reserves the right to update this Privacy Policy at any time to reflect changes in our data processing practices, applicable law, or Platform functionality. Where changes are material — meaning they significantly affect how we collect, use, or share your personal data — we will provide reasonable notice via email to your registered address and/or via an in-Platform notification at least 7 days before the changes take effect.
The effective date displayed at the top of this document indicates when the current version of this Policy entered into force. The most current version will always be available at https://77bc.io/privacy-policy. Your continued use of the Platform following any update constitutes your acceptance of the revised Policy.
14 Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or the way 77bc handles your personal data, please contact our data protection team using the details below:
- Email: [email protected] (plain text — not a clickable link)
- Response time: 77bc aims to respond to all data-related enquiries within 30 days of receipt, Bangladesh Standard Time (BST, UTC+6).
- Subject line: Please use "Privacy Request — [Your Username]" in the subject line of your email to help us route your enquiry to the correct team promptly.
How 77bc Protects You
A plain-English summary of the six core data protection principles that guide how 77bc handles your personal information — for quick reference only. The full legal text above takes precedence.
Every byte of data exchanged between your device and the 77bc Platform is protected by industry-standard SSL/TLS encryption. Your login credentials, payment details, and personal information travel securely across our network at all times.
77bc collects only the personal data that is strictly necessary to operate the Platform, process your payments, and meet regulatory obligations. We do not collect sensitive categories of personal data beyond what the law requires for KYC and responsible gaming purposes.
77bc never sells, rents, or trades your personal data to third parties for their own marketing purposes. Data is shared with processors only where necessary for payment processing, game delivery, fraud prevention, or legal compliance — and always under binding data processing agreements.
You hold the right to access, correct, erase, or port your personal data at any time. Requests are handled within 30 days. You may also object to marketing processing or withdraw consent for non-essential cookies through your account settings or by contacting [email protected].
77bc does not hold your data indefinitely. Active account data is retained while your account is open. Post-closure, transaction records are kept for 5 years for AML compliance, after which data is securely deleted or anonymised. Server logs are purged after 12 months.
Age and identity verification is mandatory on the 77bc Platform. We do not knowingly collect or process data from individuals under 21 years of age. Any account found to be operated by a minor is immediately suspended, and the matter is escalated in accordance with our child protection obligations.
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Your data is protected. Your rights are clear. Now enjoy everything 77bc has to offer — from live cricket betting and BPL odds to premium slots and live dealer casino games.